ERS Wireless is a technology services company with expertise in wireless voice, data, and video solutions. They work closely with school and education systems to help keep them safe. ERS approached Captivated Content to showcase how they help provide safe schools.
The Campaign & Creative
Our team coordinated with ERS Wireless while coming up with multiple ideas that could be used to tell their story with keeping schools safe. Ultimately, we all decided on a mix between a testimonial video and a relationship video utilizing figureheads from one of their Safe Schools and team members who worked directly with this school. Our goal was to focus on the long term partnership ERS is proud to have with their customers and their innovative and customer-centric services.
We created a long firm version just over 3 minutes and a shorter, more social media friendly version that is around 1:45. We're excited to continue to work with ERS in the future as we tackle other industries that they are helping keep safe.
Helping Keep Schools Safe
Nix was wanting to take their branding and marketing up a notch by incorporating video into their overall web and marketing strategies. Not only did they want to create new marketing videos, but also use video as a recruitment tool to land top talent.